The Alopecia Areata Marketplace


Welcome to the Alopecia Areata Marketplace, a safe, private way to shop from your home for products relevant to someone with hair loss. Please take time to view the companies on this page. As you order your items, check the box marked “NAAF”, or enter the words “NAAF” (or other code that vendor has indicated) on your final order form. When you indicate that you were referred to their company through the National Alopecia Areata Foundation, each company listed has generously offered to contribute 10% percent of their sales to our organization -- so, please be sure to include a note every time you order that you found them through NAAF. We have carefully listed companies that people in our community have found useful and of high quality and we hope that you will benefit by our selection.

If you have a product for people with hair loss and would like to become a vendor in the NAAF Marketplace, please contact our Marketplace Director, Lisa Ciancio, at videsign [at]


Klara Kelly is the brainchild of fitness expert and Massachusetts resident, Melissa Sherwood. Her fitness apparel and signature product the non-slip headband scarf are all made in the USA, fit great and withstand a rugged workout. Sherwood came up with the idea of the headband scarf because she could never find a headband that would not slip when she was teaching classes. After consulting with many of her students she confirmed this was source of annoyance for many athletes and busy women who were in a never-ending search of a headband that was not only stylish and comfortable, but would also stay in place during a workout or when they were jumping from here to there with work or kids.

Shortly after Melissa created the headband scarf, she received numerous emails from customers that had purchased the headband because they were suffering from hair loss due to a number of different conditions. One customer in particular had Alopecia and commented that the Klara Kelly Headband Scarf had “changed her life”. It was at that moment that Melissa realized that she had a product that was not only functional for fitness but it also served as a credible product for those experiencing hair loss. Melissa was humbled by this and is proud to serve.

You can purchase her products at Simply choose NAAF as your sales source at checkout.





Attach-N-Wrap offers an array of fashion-forward headwear for protective styling and hair loss: head scarves with hair attached, hats, and turbans. Enter coupon code “NAAF” at checkout to donate a portion of the proceeds to the NAAF organization.




Treat yourself to a scarf that is 'heads above the rest'. This unique scarf was designed by someone who lost her own hair and wanted to remain fashionable and stylish. The beaubeau unites fashion and function and provides maximum comfort and security. Visit to view the vast selection of colors, designs and fabrics. The beaubeau is the perfect alternative to wearing a wig. We also provide sleep caps that stay in place while sleeping, headband scarves and unique gifts! Just because you have lost your hair does not mean you have lost your sense of style! Enter NAAF in the promotional code box at checkout.


Comfort Caps

Comfort Caps offers turbans, scarves, beanies, hats that will provide comfort to those experiencing hair loss. We offer many styles from simple caps to fun, beautiful and stylish caps that allow our customers to “Rock Their Bald Head In Style.” Visit our online boutique as we offer over 100 stylish caps to choose from. Please enter in comment section NAAF  at checkout. 


Doma Designs

Offers a full line of exclusively designed headwear for men, women and children. Enter 'NAAF' in the message box or the promotional code box when ordering.



Hats, Scarves and More

Over100 different styles of women's hats. Winter, Summer, Office, Fair Trade, Organic, Large Head Size. Fabulous cotton scarves that won't slip, plus pre-tied and easy-to-tie.  Great styles for Men, Children and Teens. Fast, low-cost shipping. Please write NAAF in “Special Instructions” Box.




Headcovers Unlimited offers thousands of unique products designed especially for individuals with hair loss, including stylish hats, realistic looking wigs, soft head scarves, swim caps, real human hair eyebrows, pre-tied scarves, false eyelashes, sleep hats, exercise caps, head wraps, turbans, temporary eyebrow tattoos, scarf pads, wig accessories, eyebrow cosmetics and hats with hair. Products meet the specific needs of women, men and children with alopecia. Head coverings are specially designed to offer full head coverage and a comfortable, secure fit. Head scarves are easy to tie, with low slippage.  Browse the site for information on selecting wigs, proper eyelash and eyebrow application, cosmetic tips and a variety of useful resources.

Enter NAAF in the comments box at checkout.


Headline It! No Sweat Comfort liners

The award winning, patented, Headline It! No Sweat Comfort liners are made from high tech wick wear, similar to Under Armour material. The liners are notched to fit inside any wig, hat, scarf, or headwear item. They wick the sweat away from the head, pulling sweat into the liner, while evaporating continuously. This process allows the head to remain COOLER in the summer and WARMER in the winter. Since you won’t have the itchy, pokey hairs irritating your scalp, the liners Increase COMFORT. The non-slip material, under the logo, helps keep a wig in place and stops a scarf from riding up on your forehead.

Mention NAAF in the Comment Box on the checkout page and 10% of the purchase will donated to NAAF.


Just in Time Soft Hats

100% cotton soft hats, scarves and head wraps designed with details to flatter the woman with hair loss. Fall/Winter and Spring/Summer collections with styles and fabrics most appropriate for the season. All original designs and all made in USA. Please enter NAAF in the "How did you hear about us" box when ordering.



Klara Kelly

Klara Kelly Just Feels Right…Klara Kelly Headband Scarves & Scarfdanas are made from the softest of blend of cotton/spandex that allow them to stay in place without being tight and uncomfortable. Our products are proudly made in the USA and come in over 20 different prints and solids. Simply choose NAAF as your sales source at checkout.



Madcapz offers colorful patterned caps for women. These caps are made entirely in the U.S.A. and are 100% cotton. These caps are flattering, fun to wear, and feminine. 

Please type “NAAF” in the comments line on the final order form.


Nammu Swimming Hats

Nammu is a stylish sun protective swim cap designed to protect the head from the sun while in and around water. Fashioned like a trendy bandana, Nammu is fitted swim cap that stays in place during any activity. Nammu is affordable, fashionable and functional. Please type “NAAF” in the special instructions box at checkout.


Suburban Turban

Suburban Turban offers stylish headwear and accessories online for women experiencing hair loss.  The collection has styles for all occasions – from beautifully simple, super soft jersey ‘everyday’ hats to chic berets and sparkling cocktail hats.  As we make our styles, we design them for long term hair loss wear – in breathable lightweight fabrics, cut deeper to provide full coverage, available in different sizes and great fashion colours. To shop the range please visit the website and don’t forget to select NAAF when ordering from the "Please tell us where you heard…" drop down.

Suburban Turban, Turban Towers, Masters Yard, Guildford Road, Westcott, Surrey, RH4 3NG, UK.


Swim Lids

Swimlids are a UPF 50 hat for an active lifestyle and are meant to fit snug, like a swim cap. The hat should be pulled down over the ears for maximum sun protection. It can be worn under water, surfing, boating, tubing, water skiing, and so much more! The wide brim allows for coverage over your face and eyes. Some people have even said Swimlids are great for a roller coaster! 

Swim. Splash. Play. Protect.

Please use coupon code NAAF for free shipping in the U.S. and so we can donate 10% of your purchase to NAAF.


Titillating Turbans

Titillating Turbans® give you endless, easy styling options that add flair to any outfit. Each piece can be styled to suit your mood, from business chic or Bohemian to elegant evening wear. Our beautiful fabrics are soft, elegant and hand washable, with no inner tags to irritate your scalp. Please enter code NAAF at checkout. You get a 10% discount on orders over $35, and we'll make a donation to NAAF. 

info [at]



A beautiful range of elegant designer headwear and accessories for women experiencing hair loss. Our range of headwear is designed with both fashion and function in mind. Choose from a selection of styles to suit your look and mood, knowing that each one is created with natural breathable fabrics for a secure comfortable fit, providing complete coverage and confidence. Create your own personal variations.

View our collection on our website and please select NAAF from the “how did you hear about us?” tab if you decide to place and order and we will give them a 10% donation.