The Alopecia Areata Marketplace


Welcome to the Alopecia Areata Marketplace, a safe, private way to shop from your home for products relevant to someone with hair loss. Please take time to view the companies on this page. As you order your items, check the box marked “NAAF”, or enter the words “NAAF” (or other code that vendor has indicated) on your final order form. When you indicate that you were referred to their company through the National Alopecia Areata Foundation, each company listed has generously offered to contribute 10% percent of their sales to our organization -- so, please be sure to include a note every time you order that you found them through NAAF. We have carefully listed companies that people in our community have found useful and of high quality and we hope that you will benefit by our selection.

If you have a product for people with hair loss and would like to become a vendor in the NAAF Marketplace, please contact our Marketplace Director, Lisa Ciancio, at videsign [at]


Soft hats designed for women with hair loss. They are 100 percent cotton headwear and range from very basic to more elaborate styles. All are original designs by Verley Platt, who started her company after she could not find the quality that she wanted when she lost her hair due to chemotherapy. These soft hats are easy to wear and have all of the features that make headwear flattering and comfortable for the woman with hair loss. Construction details depend on the style and include pleats, tucks, gathering, lining and layering. Many styles are reversible, so they are like having two hats in one, and some include their own companion pieces, such as ties or overlay braids, to create different versions of the same style. All Just In Time hats are made in the United States.

Please mention NAAF when ordering.